Afl Shop

AFL Store: Your Destination for Official Merchandise

Discover the Ultimate AFL Shopping Experience

Welcome to the AFL Store, your ultimate destination for all your official AFL merchandise needs. With stores located in major shopping centers across Victoria, we are the one-stop shop for passionate AFL fans. Whether you're looking for the latest gear, exclusive collectibles, or personalized accessories, we have everything you need to show your support for your favorite team.

Convenient and Hassle-Free Shopping

Shopping for AFL merchandise should be easy and convenient. That's why we offer a seamless online shopping experience with fast and reliable shipping. Plus, our generous FREE Regular Standard Shipping on orders over $149 makes it even more affordable to stock up on your favorite gear.

Official Licensed Merchandise

When you shop at the AFL Store, you can be confident that you're getting genuine and authentic AFL merchandise. As the official retailer of the AFL, we are committed to providing our customers with high-quality products that meet the highest standards.

Exclusive and Limited Edition Gear

In addition to our core collection of merchandise, we also offer exclusive and limited-edition products that are not available anywhere else. From autographed jerseys to commemorative memorabilia, our exclusive offerings cater to the most discerning AFL fans.

Become a Footy Gifts Insider

Join our Footy Gifts insider program today and enjoy exclusive rewards and benefits, including early access to new releases, special promotions, and member-only discounts. Sign up now and become part of our community of passionate AFL supporters.

Contact Us

Have a question or need assistance? Our friendly customer service team is here to help. Contact us via email, phone, or live chat, and we'll be happy to assist you with your order or any other inquiry.